As telecommunications become increasingly versatile and more web-centric, the development environments used to create different types of telephony applications are changing also. Some are becoming more accessible, less complicated and increasingly visual, comprising web-based templates and graphical functionality.
The current economic climate is putting financial constraints on many organisations, making it harder for them to justify the funds needed to pay advanced programmers to develop and schedule, or make changes to applications that are perceived to be straightforward.
To reflect these changes we would like to inform customers of Fusion, our new IVR software which utilises an intuitive visual editor and drag and drop deployment. Customers can build and deploy IVR services by creating a flow chart diagram of “nodes”, properties and links via an intuitive GUI. Running on any Windows PC, via an Internet connection and supporting all existing IVR functionality.
Accommodating new and existing installations of Apcentia, everyone can use Fusion to develop interactive services themselves, or will be able to work in partnership with our support team to develop more complex, bespoke applications.
Fusion is also available to our Voicemail client base. Call handling scripts take moments to put together and because they are represented diagrammatically they’re easy to comprehend. Fusion offers all the functionality of our popular Narrator product and a lot more. For more information please contact us, we’d love to show how quickly services can be built with Fusion.
C3 is proud to announce that they have won a significant contract with the University of Cambridge.
C3 has supplied a SIP-enabled Apcentia platform, integrating into a Cisco CallManager solution spanning the University’s entire 18,000 telephone extensions.
The University already has one of the largest Cisco CallManager IP sites in the UK. Now Apcentia has been integrated, the University can run a broad range of complementary unified communications applications, from simple voice messaging to complex scripted applications.
C3’s Apcentia platform enables the University to automate its entire call handling and scripting functions, helping to streamline the large volume of incoming calls it receives each day. Using a simple interface and C3’s powerful development environment, call flow can be easily designed, managed and processed.
The platform’s open standards and APIs will help the University to reduce development costs by building its own applications. These can be integrated with any of its existing web based systems – from complex database integrated applications through to standard information based service, the University saving both time and money whilst effectively future proofing its investment.
“C3’s application platform approach will enable us to leverage our existing IP network to build out the types of services that will bring both cost and efficiency savings across the board,” said Gordon Ross, Head of Telecoms at Cambridge University.
“Due to the scale of our operations it has been imperative that we find the right partner with the resilience and scaleability to meet our unique demands. C3’s track record in working with organisations of our nature, plus its proven technology platforms make them the ideal partner to help us evolve and streamline our communications approach.”
Steve Adams, Sales Manager at C3, added: “With CallManager already in place, we’ve been able to develop a fully featured platform for Cambridge which will take its call scripting and handling to the next level, whilst providing the tools for deeper integration to existing software applications.”
C3 plans to increase its presence in the Middle East after partnering with Metelco, a well-established value-add distributor of communication software solutions based in Dubai, UAE.
Metelco has a solid reputation in the Middle East region with over 400 customer installations completed in the past nine years. The company specialises in the provision of communication software applications (call management and voice recording), and will now be adding C3’s Apcentia Network Messaging platform and Fusion Contact Centre to its selective product portfolio.
C3’s Network Messaging is a powerful enterprise messaging solution that enables Mobile Networks Operators (MNO) and Virtual MNOs to deliver superior voice messaging services and easily deploy other revenue-generating applications, thereby increasing legacy streams and introducing new VAS revenue streams, at the same time as improving the customer experience and reducing churn.
Fusion Contact is a multi-channel converged communication platform that gives organisations complete control over their contact centre operation. The web-based graphical solution is incredibly simple to install and operate, and enables anyone to define and easily manipulate their communication services to meet specific business requirements.
“We have a strong focus on the applications provision at Metelco, which puts us in a unique position as a specialised distributor for communication software solutions,” said Raad Jaboori Al-Shaikh, Managing Director Metelco.
“C3’s Network Messaging platform and Fusion Contact Centre fit perfectly with the current Metelco product offering and we see a number of opportunities ahead as we promote these solutions to our current database of customers.”
John Wood, sales and marketing director of C3 added: “We are delighted to be working with such an experienced distributor that shares our enthusiasm for C3’s powerful and highly effective solutions.”
Interactive TV specialist Firestorm Media has completed a cutting-edge communications upgrade that is designed to accommodate future growth and help attract other development opportunities.
Firestorm Media is an industry-leader in TV IVR development and works with TV production units internationally to integrate IVR, SMS, CRM, dynamic overlays and studio call handling onto one revenue-generating platform.
The company required a system that guaranteed high service availability and improved disaster recovery options. By partnering with long-term partner, IP Telephony provider, C3, the company has upgraded its existing C3 Apcentia system to a SIP-based solution and significantly increased its capacity.
The new C3 system will simultaneously support 120 SIP end points, in conjunction with Firestorm’s existing TDM lines, giving Firestorm flexibility in IP migration while assuring reliability, scalability and investment protection.
“Over the six years we have been working together C3 has become an important partner for Firestorm, both in the reliability of the technology and the responsiveness of their friendly support team,” said Russell King, Director of Firestorm Media. “The seamless integration of our new Apcentia platform will provide greater capacity, reduce network infrastructure and simplify administration.”
By moving to a standards based platform and taking advantage of less expensive network cycles, IP Telephony is the obvious choice in the natural replacement cycle for telephony systems. But the enhanced functionality that IP systems offer also helps businesses to develop new applications that take advantage of the underlying technology. Firestorm’s new system supports C3’s fully configurable Network Conferencing application and its Pay Phone Plus (PPP) approved Call Recording application, giving the company scope to develop a wider range of enriched applications for its diverse client base.
The system is highly scalable so it can grow with Firestorm. New applications, such as PCI Compliant call centre services, can be easily ‘bolted on’ to Apcentia, in response to changing market demands.
The C3 Apcentia Engine, the core of all C3’s multi-channel communication solutions, is now available as a cloud-based platform.
C3 has partnered with Redstone, a Cambridge-based managed services provider, to launch the C3 Apcentia engine on the cloud, giving clients access to C3’s product line via the cloud’s flexible and affordable infrastructure.
“Many companies are in the process of reviewing their existing IT infrastructure and will see that the business case for moving to a cloud-based platform is compelling,” said John Wood, C3 sales and marketing director. “Because a cloud solution offers offer quick deployment, intuitive adoption, and faster ROI, they contribute to sought-after IT cost savings.”
Cloud technology is underpinning real change within major enterprises around the world. Moving new applications to the cloud enables organisations to respond quicker to changing demands and competitive pressures, creating real agility and differentiation within the business.
C3 can now provide its multi-channel communication solutions over on-premise private cloud, off-premise and partner-hosted private cloud. If you would like more information about C3’s cloud solutions please get in touch now.