C3 focuses on Middle East growth with new distributor partnership

C3 plans to increase its presence in the Middle East after partnering with Metelco, a well-established value-add distributor of communication software solutions based in Dubai, UAE.

Metelco has a solid reputation in the Middle East region with over 400 customer installations completed in the past nine years. The company specialises in the provision of communication software applications (call management and voice recording), and will now be adding C3’s Apcentia Network Messaging platform and Fusion Contact Centre to its selective product portfolio.

C3’s Network Messaging is a powerful enterprise messaging solution that enables Mobile Networks Operators (MNO) and Virtual MNOs to deliver superior voice messaging services and easily deploy other revenue-generating applications, thereby increasing legacy streams and introducing new VAS revenue streams, at the same time as improving the customer experience and reducing churn.

Fusion Contact is a multi-channel converged communication platform that gives organisations complete control over their contact centre operation. The web-based graphical solution is incredibly simple to install and operate, and enables anyone to define and easily manipulate their communication services to meet specific business requirements.

“We have a strong focus on the applications provision at Metelco, which puts us in a unique position as a specialised distributor for communication software solutions,” said Raad Jaboori Al-Shaikh, Managing Director Metelco.

“C3’s Network Messaging platform and Fusion Contact Centre fit perfectly with the current Metelco product offering and we see a number of opportunities ahead as we promote these solutions to our current database of customers.”

John Wood, sales and marketing director of C3 added: “We are delighted to be working with such an experienced distributor that shares our enthusiasm for C3’s powerful and highly effective solutions.”

Firestorm bolsters capacity with C3’s IP Telephony upgrade

Interactive TV specialist Firestorm Media has completed a cutting-edge communications upgrade that is designed to accommodate future growth and help attract other development opportunities.

Firestorm Media is an industry-leader in TV IVR development and works with TV production units internationally to integrate IVR, SMS, CRM, dynamic overlays and studio call handling onto one revenue-generating platform.

The company required a system that guaranteed high service availability and improved disaster recovery options. By partnering with long-term partner, IP Telephony provider, C3, the company has upgraded its existing C3 Apcentia system to a SIP-based solution and significantly increased its capacity.

The new C3 system will simultaneously support 120 SIP end points, in conjunction with Firestorm’s existing TDM lines, giving Firestorm flexibility in IP migration while assuring reliability, scalability and investment protection.

“Over the six years we have been working together C3 has become an important partner for Firestorm, both in the reliability of the technology and the responsiveness of their friendly support team,” said Russell King, Director of Firestorm Media. “The seamless integration of our new Apcentia platform will provide greater capacity, reduce network infrastructure and simplify administration.”

By moving to a standards based platform and taking advantage of less expensive network cycles, IP Telephony is the obvious choice in the natural replacement cycle for telephony systems. But the enhanced functionality that IP systems offer also helps businesses to develop new applications that take advantage of the underlying technology. Firestorm’s new system supports C3’s fully configurable Network Conferencing application and its Pay Phone Plus (PPP) approved Call Recording application, giving the company scope to develop a wider range of enriched applications for its diverse client base.

The system is highly scalable so it can grow with Firestorm. New applications, such as PCI Compliant call centre services, can be easily ‘bolted on’ to Apcentia, in response to changing market demands.

C3 now on the cloud

The C3 Apcentia Engine, the core of all C3’s multi-channel communication solutions, is now available as a cloud-based platform.

C3 has partnered with Redstone, a Cambridge-based managed services provider, to launch the C3 Apcentia engine on the cloud, giving clients access to C3’s product line via the cloud’s flexible and affordable infrastructure.

“Many companies are in the process of reviewing their existing IT infrastructure and will see that the business case for moving to a cloud-based platform is compelling,” said John Wood, C3 sales and marketing director. “Because a cloud solution offers offer quick deployment, intuitive adoption, and faster ROI, they contribute to sought-after IT cost savings.”

Cloud technology is underpinning real change within major enterprises around the world. Moving new applications to the cloud enables organisations to respond quicker to changing demands and competitive pressures, creating real agility and differentiation within the business.

C3 can now provide its multi-channel communication solutions over on-premise private cloud, off-premise and partner-hosted private cloud. If you would like more information about C3’s cloud solutions please get in touch now.

Firestorm bolsters capacity with C3 Apcentia system upgrade

Interactive TV specialist Firestorm Media has completed a cutting-edge communications upgrade that is designed to accommodate future growth and help attract other development opportunities.

Firestorm Media is an industry-leader in TV IVR development and works with TV production units internationally to integrate IVR, SMS, CRM, dynamic overlays and studio call handling onto one revenue-generating platform.

The company required a system that guaranteed high service availability and improved disaster recovery options. By partnering with long-term multi-channel communications provider C3, the company has upgraded its existing C3 Apcentia system to a SIP-based solution and significantly increased its capacity.

The new C3 system will simultaneously support120 SIP end points, in conjunction with Firestorm’s existing TDM lines, giving Firestorm flexibility in IP migration while assuring reliability, scalability and investment protection.

“Over the six years we have been working together C3 has become an important partner for Firestorm, both in the reliability of the technology and the responsiveness of their friendly support team,” said Russell King, Director of Firestorm Media. “The seamless integration of our new Apcentia platform will provide greater capacity, reduce network infrastructure and simplify administration.”

By moving to a standards based platform and taking advantage of less expensive network cycles, IP Telephony is the obvious choice in the natural replacement cycle for telephony systems. But the enhanced functionality that IP systems offer also helps businesses to develop new applications that take advantage of the underlying technology. Firestorm’s new system supports C3’s fully configurable Network Conferencing application and its PhonepayPlus (PPP) approved Call Recording application, giving the company scope to develop a wider range of enriched applications for its diverse client base.

The system is highly scalable so it can grow with Firestorm. New applications, such as PCI Compliant call centre services, can be easily ‘bolted on’ to Apcentia in response to changing market demands.

 

Cable & Wireless invests in C3’s Network Conferencing software

Cable & Wireless Communications, one of the world’s leading international communication companies, has added C3’s Network Conferencing software to its existing C3 Apcentia Network Messaging system.

C3’s Network Conferencing platform will allow Cable & Wireless Communications to provide fully featured conferencing facilities to its customers across the Channel Islands and the Isle of Man. The conference solution supports multiple branded operators, and can be partitioned to support concurrent operators.

“C3’s Network Conferencing allows us to provide an enriched conferencing service to our customers, whilst leveraging our existing C3 platform and our initial investment,” says Andy Bridson, Chief Commercial Officer, Cable & Wireless Communications Channel Islands and Isle of Man.

“We have been very impressed with the C3 platform, as well as the ongoing technical support from the team who are incredibly responsive to our requirements.”

With no subscription or data storage charges and secure localised call recording, C3’s Network Conferencing solution supports an unlimited number of conferences and is easily managed through an intuitive web interface that supports multiple levels of access. The platform supports pre-booked, recurrent and on-demand conferences, which can be recorded for later review.

C3’s carrier-grade Network Messaging platform is capable of processing hundreds of messaging applications simultaneously, whilst streamlining the administration function by automatically configuring mailboxes on a first use basis. This advanced functionality provides much greater flexibility for Cable & Wireless Communications, whilst greatly improving the ROI compared with its previous messaging platform providers.

The company has seen significant revenue increases since moving to C3’s Network Messaging platform, with enhanced personalisation features encouraging better usage of voicemail services and more terminations. The company has also made savings from condensing applications, such as IVR messaging and engineering support, onto a single platform.

Related item: Oxford University extends investment in C3 platform

Welcome to C3

C3 is a Cambridge-based company specialising in computer telephony platforms and associated multichannel applications.

With a history of more than 25 years supplying specialist computer telephony platforms and associated applications, C3’s proven solutions incorporate Multichannel Contact Centers, IVR, Speech Recognition and PCI services.

Clients worldwide depend on C3’s core technology-agnostic software to give their businesses the edge in competitive markets and overcome technical challenges.

We pride ourselves on the long term relationships we have with our clients who choose to work with us because, as a niche technology specialist, we offer highly advanced applications, expert technical support and flexible commercial terms.